Newsroom

The Future of Elevated Living: Mid-Rise and High-Rise coming to Firefly Park in Frisco

As Frisco continues to be a magnet for growth and innovation, Firefly Park is poised to redefine the city’s residential landscape with two distinct luxury apartment communities: The Noc and Aurora. The names, a play on day and night, reflect Firefly Park’s promise to provide visitors and residents with an elevated and transportive experience day or night.

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Exciting Progress at Firefly Park: A Vision Coming to Life

Momentum is building at Firefly Park, where we’re redefining the future of work, retail, and lifestyle. Spanning 217 acres, this dynamic development features a 45-acre park at its heart, seamlessly integrating nature, entertainment, shopping, dining, and business.

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New Year, More Progress at Firefly Park

As we kick off the new year, we’re excited to share the latest updates on development here at Firefly. From infrastructure advancements to plans for phase one, we have our sights set on ambitious goals for 2025.

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Transformative Placemaking: Firefly Park’s Vision for Blending Retail and Community

In the heart of Frisco, Firefly Park is reshaping what it means to connect retail, dining, and nature. This transformative destination will offer 400,000 square feet of dynamic retail spaces surrounded by 45 acres of stunning parkland at completion, creating a seamless blend of urban sophistication and natural beauty.

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November 2024 Construction Update

Despite recent heavy rainfall, progress continues at Firefly Park. Here's the latest:

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Why Frisco, and Why Now: How Firefly Park is Contributing to Frisco's Urban Story

Forget the California dream — Texas is the new promised land for tech giants and Fortune 500 companies.

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Construction Progress + Firefly Park Brokers Selected

We’re collaborating closely with the city to navigate the approval process for key elements like paving, parallel parking, and light poles, among others.

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Firefly Offices: The Innovative Solution to Frisco’s Remote Workforce Challenge

The future of work is changing, and despite the slower office market in Dallas-Fort Worth, Wilks is creating a development that marries both commercial and residential spaces with extensive amenities and green areas, redefining what a work environment can be. 

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Construction Progress at Firefly Park

We're moving dirt! Horizontal construction on Firefly Park began in June; since then, we've made immense progress on our 217-acre project. Kicking off this we also received great news from the city as a few preliminary site plans received approval!

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Wilks Development Partners with Leading Brokers for Firefly Park Office and Retail.

Wilks Development has selected Texas-based brokerage firms Transwestern Real Estate Services and Kobalt Investment Co. to oversee leasing for the highly anticipated Firefly Park. This 217-acre mixed-use development includes 159 acres owned by Wilks Development and 59 acres owned by the Frisco Economic Development Corporation (EDC).

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Wilks Development and Frisco EDC Announce Partnership for Firefly Park

Wilks Development and Frisco Economic Development Corporation (Frisco EDC) signed a development agreement that launches Phase One of construction and development for Firefly Park. The project is a 217-acre mixed-use, master-planned development, including 159 acres owned by Wilks Development and 59 acres owned by Frisco EDC.

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